Growth hacking with Tim Doyle

Growth Hacking with Tim Doyle

Tim Doyle is one of the most renowned marketing minds in Australia. Tim joined Koala on 21 November 2016 in a strategy role – at a time when the business was 12 months old and already doing $2m a month. In March 2018 Tim was moved into the head of marketing, which he held for 10 months to January 2019. During this period the business grew from $35m to $56m a year – an increase of $21m during his time at Koala. More recently, Tim launched Pilot, a direct-to-consumer brand, and raised more than $8m in funding. Tim is also a growth advisor to Sydney-based design company Canva.

Growth Hacking with Tim Doyle

I did an amazing session with Sandradee Makejev and Sina Klug with City of Sydney in the reboot series. In this session, They covered: 

  • How to market your business
  • How to grow your business and build an audience
  • Insights into growth hacking

Missed this valued packed session? Watch Growth hacking with Tim Doyle session HERE.

All the reboot series downloads, check them out HERE

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to rewatch for these events, hit the button below! 

To keep up to date on my events, follow me on Insta and join The Retail Edge Facebook page for tips, tricks, and time hacks. Want to learn more about Ecommerce and growing your online store, click HERE to find out more. 

Nailing your marketing mix with Sandradee Makejev and Sina Klug

Nailing your marketing mix with Sandradee Makejev and Sina Klug
About the speakers

Sandradee Makejev the Founder and CEO of St Frock was working in fashion PR and marketing when she started a humble Bondi Beach market stall. Caught up in the Sydney dust storm of 2009 and looking for a better way to connect with customers outside of the markets she created online fashion boutique St Frock. Through clever use of social media and continuous innovation she has built a $15 million business while remaining self-funded, operating her own DC and employing 35+ staff. Sandradee ranked #7 in the Top 50 People in Ecommerce 2020 and St Frock ranked #1 for Most Engaged Brand on Facebook Australia 2020.

Sina did a degree in Hospitality and Business Management, worked in customer service at the MEININGER Hotels.
Went on to do a masters in Communication and Cultural Management. A self-taught baker Sina Klug and her business partner Jacques Dumont bought a second-hand oven and started selling gluten-free and vegan baked goods at Bondi Farmers Market. Today they have a store in Balmain.

Nailing your marketing mix with Sandradee Makejev and Sina Klug
Nailing your marketing mix

I did an amazing session with Sandradee Makejev and Sina Klug with City of Sydney in the reboot series. In this session, They covered: 

  • Which channels, content, and audience growth strategies do our guest speakers lean on for success
  • Some of the biggest challenges our guest speakers have faced due to growth
  • About some of the most successful campaigns from St Frock and Nutie Donuts
  • Insights into how to grow followers that love you
  • Which channels should you invest in
  • Insights into conversion, content and paid advertising.

Missed this insightful session? Watch Nailing your marketing mix with Sandradee Makejev and Sina Klugl session HERE.

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 31st May 2022: Growth Hacking with Tim Doyle. Register for my session, HERE

To keep up to date on my events, follow me on Insta and join The Retail Edge Facebook page for tips, tricks, and time hacks. Want to learn more about Ecommerce and growing your online store, click HERE to find out more. 

Grow your brand with Instagram with Mya Nichol

Grow your brand with Instagram with Mya Nichol

Mya Nichol teaches entrepreneurs and business owners how to organically grow on Instagram and market to their target audience. Over the last 7 months she taken her own account from 4k to over 140k in followers. She has worked with over 500 clients and has 1000+ students enrolled in her courses & membership.

Grow your brand with Instagram with Mya Nichol

I was fortune to talk to the amazing Mya Nichol with City of Sydney in the reboot series. In this session, Mya covered: 

  • The secrets of the Instagram algorithm 
  • How to grow your Instagram followers
  • Tips to accelerate your business. 

Missed this insightful session with Mya Nichol Watch Grow your brand with Instagram with Mya Nichol session HERE.

Download Mya’s 100 hook ides HERE

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 24th May 2022: Nailing your marketing mix with Sandradee Makejev, founder and CEO of St Frock and Sina Klug, founder of Nutie Donuts. Register for my session, HERE

BIO

Kelly Slessor, is an Ecommerce Coach and a digital marketing expert. Passionate about retail, hospitality and retail service providers. As the founder and CEO of Shop You, an AI powered personalised virtual shopping mall she has spent 20 years building retail technology that responds to customer needs, drives conversions and increases revenue. Over the past year she has worked with over 1000 retailers and hospitality providers. If you want discover more about digital growth and optimisation, work with me. 

Driving growth with online search with Kelly Slessor

Driving growth with online search with Kelly Slessor

Kelly Slessor is an Ecommerce and digital marketing expert, who drives growth and innovation for retail and other hospitality. Kelly has over 20 years’ of experience, knowledge, models and insights, and she applies this in a practical and easy-to-understand way.

I was fortune to have my own session with City of Sydney in the reboot series and in this session, I covered: 

  • How to use Google as your shop front 
  • How to land the front page of Google 
  • Search engine optimisation (SEO) and search engine marketing basics 
  • How to use free and paid digital marketing to grow your traffic, conversions and revenue 
  • How to improve your visibility. 

Missed this insightful session with Kelly Slessor? Watch Kelly’s driving growth with online search session HERE.

Download Kelly’s SEO Checklist HERE

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 17th May 2022: Grow your brand with Instagram with Mya Nichol, Instagram expert and coach.  Register for my session, HERE

Storytelling content that connects with Wayne Quilliam and Ronny Hermosa

Storytelling content that connects with Wayne Quilliam

Wayne Quilliam is an Aboriginal artist, storyteller and digital creator at aboriginal.photography. With more than 30 years’ experience of creating culturally meaningful content, he has built a reputation of trust and friendship in communities from the Torres Strait to Tasmania, from Broome to Ballarat and everywhere in between. Wayne has collaborated with more than 50 Indigenous communities across the globe to create their first digital story. 

Ronny Hermosa is a video producer and a digital marketing consultant. With this website, we wanted to build the largest video & photo library about the fair trade producers. You can purchase our content to develop your own marketing campaigns.

Storytelling content that connects with Wayne Quilliam

We had the amazing storytelling geniuses with City of Sydney in the reboot series and in this session, Wayne and Ronny covered: 

  • The importance of stories in the digital world
  • How businesses create their stories
  • How to translate stories into imagery and video online to capture attention.

Missed this insightful session with Wayne Quilliam and Ronny Hermosa? Watch Storytelling content that connects session HERE.

Download Ronny’s slides  HERE

Wayne is running Cultural Immersion during Reconciliation Week (27th of May – 17th June), hit the button below to check it out!

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 10th May 2022: Driving growth with online search with myself, Kelly Slessor, E-commerce expert. Register for my session, HERE

Content that drives clicks with Lisa Muxworthy

Content that drives clicks with Lisa Muxworthy

Lisa has been a journalist for more than 20 years, having started her career in community newspapers. After years of reporting on politics, health and general news, Lisa edited The Southern CourierThe Mosman Daily and The Manly Daily. She started at news.com.au as deputy editor in 2012, before being appointed editor and now editor-in-chief. 

Content that drives clicks with Lisa Muxworthy, news.com.au

I was fortune to interview the wonderful Lisa Muxworthy with City of Sydney in the reboot series. In this session, Lisa covered: 

  • How to build an audience
  • Which content drives the biggest click-throughs
  • How to pitch to media.

Missed this insightful session with Lisa Muxworthy? Watch Lisa’s Content that drives clicks session HERE.

Download Lisa’s Content checklist HERE

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 3rd May 2022: Storytelling content that connects with Wayne Quilliam, Aboriginal artist, storyteller and digital creator at aboriginal.photography.  and Ronny Hermosa, Canva Creator and all-round digital guru. Register for my session, HERE

BIO

Kelly Slessor, is an Ecommerce Coach and a digital marketing expert. Passionate about retail, hospitality and retail service providers. As the founder and CEO of Shop You, an AI powered personalised virtual shopping mall she has spent 20 years building retail technology that responds to customer needs, drives conversions and increases revenue. Over the past year she has worked with over 1000 retailers and hospitality providers. If you want discover more about digital growth and optimisation, work with me. 

Create a winning online store with Kelly Slessor

Create a winning online store | Kelly Slessor

Kelly Slessor, is an Ecommerce Coach and a digital marketing expert. Passionate about retail, hospitality and retail service providers. As the founder and CEO of Shop You, an AI powered personalised virtual shopping mall she has spent 20 years building retail technology that responds to customer needs, drives conversions and increases revenue. Over the past year she has worked with over 1000 retailers and hospitality providers. If you want discover more about digital growth and optimisation, work with me. 

Create a winning online store | Kelly Slessor

I was fortune to have my own session with City of Sydney in the reboot series. In this session, I covered: 

  • Which e-commerce platform is right for your business 
  • Which plugins will help ‌grow your business
  • What combination of platforms and plugins will really drive results.

Missed this insightful session with Kelly Slessor? Watch Kelly’s create a winning online store session HERE.

Download Kelly’s website audit to optimise your online store HERE

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 26th April 2022: Content that drives clicks with Lisa Muxworthy.  Register for my session, HERE

Getting financial fundamentals right with Melissa Browne

Melissa Browne

Melissa Browne is an ex-accountant, ex-financial advisor, best-selling author and now financial educator. She has built & run three seven figure businesses in three different industries (the accounting firm A&TA, a preschool Thinkersinq and online education company Melissa Browne.com.au) and in 2019 sold her accounting firm to an ASX listed company.

Getting financial fundamentals right | Melissa Browne

About the session:

I had the pleasure to talk to the amazing, Melissa Browne. In this session, Melissa covered: 

  • How to manage your cash flow and finances
  • The financial implications of different business structures
  • Common mistakes made by small business  
  • How to find and date accountants until you find a good fit.

Missed this insightful session with Melissa Browne? Watch Melissa’s financial fundamentals session HERE.

Download Mel’s pricing tool HERE

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below! 

Next Session: 12th April 2022: Create a winning online store with myself, Kelly Slessor. Register for my session, HERE

BIO

Kelly Slessor, is an Ecommerce Coach and a digital marketing expert. Passionate about retail, hospitality and retail service providers. As the founder and CEO of Shop You, an AI powered personalised virtual shopping mall she has spent 20 years building retail technology that responds to customer needs, drives conversions and increases revenue. Over the past year she has worked with over 1000 retailers and hospitality providers. If you want discover more about digital growth and optimisation, work with me. 

Brand Building with Naomi Simson

Building brand reach | Naomi Simson

City of Sydney’s Reboot 2022 program,  nine free business webinars developed to support businesses recover, rebuild, engage and grow their customers and revenue in response to the pandemic. These will be weekly masterclasses on Tuesdays at 12 – 1pm with some of Australia’s leading experts to share their knowledge on themes like growing digital channels, branding, content creation, financial planning , and more.

Build – covers Branding, financial strategy and building a winning digital platform.

Engage – Learn how to engage your audience through content, storytelling and the right marketing mix 

Grow – Learn how to grow your social media following, get the most out of Google as your shopfront, and grow your audience and sales.

I am delighted to be hosting these events, brought to you by the City of Sydney proudly supported by Business Connect and the NSW Government. 

First Session: Brand Building with Naomi Simson. 

Known as an entrepreneur and business leader; Naomi  Simson co-founded the Big Red Group (BRG) with business partner David Anderson in 2017. With the shared purpose to ‘shift the way people experience life’. BRG  serves ‘activities’ to different audiences through its various marketplaces: RedBalloon, Adrenaline, Lime&Tonic and Redii.com etc. A proudly Australian owned and operated business its goal is to serve an experiences sustainably every second by 2030.

Brand Building with Naomi Simson

I was honoured to talk to the iconic Australian business leader Naomi Simson of RedBalloon.  In this session, Brand Building with Naomi shared amazing insights. She reviewed and provided feedback on businesses who have volunteered as case studies.  Fatema, CEO and Founder of The Chai Room and Fiona and JO, CEO and founders of Chocolate on Purpose.

Missed this insightful session with Naomi Simson? Watch Naomi’s branding building session HERE.

Download our brand audit HERE.

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, also how to grow your social media following. Futhermore, getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below!